Retirement Plan Advisors
Unique solutions
Retirement Plan Advisors, Ltd. is a Registered Investment Advisory firm founded in 2000. Everything they do and all of their resources are aimed at creating successful retirement outcomes for individuals and small businesses.
Retirement planning can be a confusing and scary topic so the goal was to modernize and offer content and a visual appeal that isn't intimidating or boring. We worked closely with their team to redefine RPA's branding from logo to language and extended that into a stationery system and responsive website. The brand guidelines allow them to now utilize these elements across multiple applications as well as the training they needed to manage the content on their new custom, fully responsive website powered by Squarespace content management with monthly Google analytics reports.
Making Retirement Planning Modern & Hip
Our modern corporate design for Retirement Plan Advisors emphasized their friendliness and always acting in their clients’ interests as a fiduciary. See the logo design process in the case study.